In this talk, recorded LIVE at our Sydney KPI Rendezvous Glen Carlson discusses the entrepreneur journey and dives into some of the essential elements that make up your value foundation. From identifying your target market, to rethinking the way you look at your products and services, this talk covers a range of topics that when all put together under the umbrella of the 5 Step KPI Methodology will allow you to create an unfair advantage that makes your competition irrelevant