KPI Pro: Lucy McCarraher | What KPI's Can Learn From Hollywood Blockbusters

Pre-requisites: Publish Masterclass.

As a KPI, your personal story is one of your most valuable assets. You use it in your Pitch, tell it to your Partners, build your Profile around it, and include it in everything you Publish – especially your book.

Story-telling is a craft – all the top Hollywood studios, from Disney to Paramount, plot their movies based on classic principles; it’s their secret to making millions of dollars at the box office.

How powerful could your story be if you used the tricks and tools of a Hollywood blockbuster to shape it into a compelling part of your personal brand?

Come on this Livestream Webinar and learn to:

  • Take your readers and audiences on a Hero’s Journey
  • Engage emotions so people love and trust you
  • Plot your story like a classic, in a minute or an hour
  • Have audiences and readers on the edge of their seats
  • Leave them wanting more – of you, your brand, your business

Speaker

Lucy McCarraher

  • KPI Global Publish Mentor
  • Co-founder & Managing Editor of Rethink Press
  • Author of 12 books
  • Founder of the Business Book Awards
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KPI Pro: Lucy McCarraher | What KPI's Can Learn From Hollywood Blockbusters
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